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How Much Can You Trust Recommendations in Google Ads?
The recommended settings in Google Ads can be a great way to increase your revenue, but they can also be a huge waste of money. For instance, you can spend $500 a week on a product that can produce only one sale But what if you’re spending more than that? Your budget may not match up with the recommendations. In such cases, you can use an ad strategy to lower your costs. The best approach is to try a few different combinations before making a final decision.
The recommendations are not a substitute for expert advice. You should always take the advice of a Google Ads professional before you make a purchase. This will ensure that your campaign is optimized for maximum performance.
The more specific and precise the recommendations are, the more likely you will be successful. In addition, you can check their authenticity by looking at the data. There are even some sites that allow you to check the ratings of your competitors before making a purchase.
Must Read – What Are Social and Ethical Issues in Advertising ?
Google Ads’ recommendations have become increasingly detailed and personalized over the years. The latest versions of Google Ads feature consumer ratings. The platform includes a survey tool called Google Consumer Surveys.
The users who click on the ad are asked a series of questions about the product or service. The results are displayed at the bottom of the ad. Unlike reviews, these ratings do not include stars.
Instead, they are presented on a scale from one to ten, with ten being the highest. If you have plenty of room to increase your budget, you should consider using recommendations.
